Cookie Policy
How we use cookies and similar technologiesThis policy explains what cookies and similar technologies Vita et Pax Preparatory School uses on this website, why we use them, and how you can control them. It is written to meet the requirements of the UK GDPR, the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR).
What are cookies?
Cookies are small text files (and similar technologies such as local storage) placed on your device when you visit a website. They allow the website to remember your actions and preferences over time, and to measure how the site is used.
Your choices
When you first visit this website you will see a banner offering three options: Accept all, Reject all, and Manage. Until you make a choice, no analytics or advertising cookies are set. You can change your choice at any time by clicking Cookie settings.
We use Google Consent Mode v2. This means that even where Google services are present, they receive a "denied" signal from your browser until you give consent, and behave accordingly.
Categories of cookies we use
1. Strictly necessary
These are required for the website to work properly. They do not collect any data that identifies you. Under PECR, consent is not required for strictly necessary cookies.
| Cookie / Storage | Purpose | Duration |
|---|---|---|
| vep-consent-v2 | Remembers your cookie consent choice | Persistent (localStorage) |
| vep-a11y-prefs | Stores your accessibility preferences (text size, contrast, etc.) | Persistent (localStorage) |
2. Advertising
Set only if you consent. These let us measure which of our Google ads led to an enquiry or open-morning booking, so we can spend the school's marketing budget responsibly. We do not target advertising based on sensitive categories, and we do not share data with third parties for their own marketing purposes.
| Cookie | Purpose | Duration |
|---|---|---|
| _gcl_au, _gcl_aw | Google Ads — links ad clicks to on-site conversions | Up to 90 days |
Withdrawing or changing consent
You can change your choices at any time using the Cookie settings link, or by clearing your browser's site data. Withdrawing consent does not affect the lawfulness of processing carried out before the withdrawal.
Browser cookie settings
You can also control cookies through your browser. Most browsers let you refuse or delete cookies; please note that disabling strictly necessary cookies may affect how this website behaves.
- Google Chrome (opens in new window)
- Mozilla Firefox (opens in new window)
- Apple Safari (opens in new window)
- Microsoft Edge (opens in new window)
More information
This page is a parent-friendly summary. The full PECR / UK GDPR notice — including the complete list of cookies and tags, processor details and international transfer mechanism — is set out in our Cookies & Tracking Notice (PDF) (opens in new window) .
For details of how we process personal data more broadly, please see our Privacy Notice (PDF) (opens in new window) .
If you have any questions about this policy or wish to exercise your data rights, please contact us:
- Email: info@vitaetpax.co.uk
- Phone: 020 8449 8336
This policy was last updated on 23 May 2026.
